Schildkröt offers since 2013 a large selection of small fitness equipment for use at home or on the move. Thanks to the high level of awareness of the Schildkröt brand, Schildkröt was able to establish itself very quickly in the fitness sector. Today renowned specialist dealers cover the area of small fitness equipment with Schildkröt. In addition, Schildkröt was recently named „Best Manufacturer of the Year“ in the „Fitness“ category by the German dealers in the SAZ for the third time in succession. So the triple is perfect!
2019/2020 Schildkröt and Arnd Peiffer were also able to win over the currently most successful German biathlete as a new brand ambassador. With comprehensive exercise videos, training tips and and the representation of stressed muscle groups on the packaging, Schildkröt offers its customers the necessary background knowledge, naturally presented by Arnd Peiffer.
In the course of the comprehensive brand ambassador, a new hashtag was launched. #skfit serves to expand the community and allows customers and merchants to share specific workouts and experiences with the Schildkröt articles on social networks.
Furthermore, sustainability is also high on the agenda of Schildkröt Fitness. All previously used blister packs belong to the past and were replaced by cardboard packaging so that the packaging concept works without plastic.