Optimise the function, reduce the form to the essential without compromise. Porsche Design has been following this clear design philosophy since the company was founded in 1972. Porsche Design surpasses the established norm to constantly find the best new solutions.
A vision achieved by Ferdinand Alexander Porsche when the legendary Porsche 911 was created and which is still implemented successfully to this day. In 2022, the 50th anniversary year, Porsche Design stands for unique, eye-catching design objects that have received multiple awards for their form and function.