Carrera

With a rush of speed and a fleet of impressive vehicles, Carrera has been captivating young and old alike for over six decades, transporting them into a fascinating world. The name Carrera has long become synonymous with adrenaline-fueled racing adventures on the legendary Carrera tracks—worldwide. As one of the leading toy brands, Carrera has inspired generations and continues to set standards in motorsport-themed playtime fun. At CES Las Vegas 2024, Carrera unveiled a groundbreaking innovation: Carrera Hybrid, an exciting combination of gaming and racing fun. This new system allows cars to race freely across the track, powered by AI support for a realistic driving experience in various modes.

Thanks to constantly updated licenses, innovative features, and plenty of action, Carrera remains a timeless favorite that continues to captivate its fans. Motorsport enthusiasts can look forward to exciting highlights from renowned racing series like Formula 1, DTM, and NASCAR. Young racers are thrilled by vehicles and characters from their favorite movies, series, and games, including Mario Kart™, PAW Patrol, Batwheels™, Disney•Pixar Cars, Hot Wheels, and Sonic.

Carrera successfully brings an authentic racing experience directly into the living rooms of car and motorsport fans with an extensive range of tracks and remote-controlled cars. The diverse product lineup appeals to all target groups, starting with the youngest racers through the Carrera FIRST line for children aged 3 and up and Carrera GO!!! for kids aged 6 and up. Carrera DIGITAL 132 caters to the whole family, while Carrera DIGITAL 124 and Evolution are particularly cherished by dedicated fans and collectors.

Whether you’re looking for action, a party with friends, the thrill of licensed dream cars, or an authentic motorsport experience, Carrera has the perfect offering for everyone. Welcome to a world full of fun, excitement, and speed, creating unforgettable moments! With Carrera, you’re not just experiencing motorsport—you’re creating memories as timeless and exhilarating as the brand itself.